Sometimes you may run into a situation where you need to show a blank space instead of an ad. Two of the most common reasons are:

  • You are writing about a sensitive topic, such as drunk driving, where the wrong ad may be extremely inappropriate
  • You are running a Roadblock or other type of sponsorship and don’t want competitors’ ads to appear

Fortunately, this is super easy to setup.

Create your Order and Line Item as normal, then proceed to Upload Creatives.

Choose either “3rd Party Creative” or “Custom”

Paste this HTML for the creative.

<div>
<!-- blank -->
</div>

And that’s it. Pretty easy!

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